官宣:火器收购意大利沙芬电子烟业务

为更好地满足火器成年消费者对于产品的多样性和多元化体验需求,以提升火器品牌影响力,进一步扩充火器电子烟市场占有率,近日,火器正式完成了对意大利沙芬(savinelli)旗下电子烟业务的收购。

沙芬烟斗品牌始创于1876年,距今已有140余年,属于百年老品牌,2017年,沙芬进入电子烟行业,推出了针对高端市场的系列电子烟产品,备受市场消费者喜爱。火器收购沙芬电子烟后,结合火器特色,充分发挥“波顿烟油工匠”优势,历经千人内测,重磅打造了火器沙芬电子烟新品,为确保消费者能够享受更好的产品体验,火器沙芬预计于2020年8月上市,敬请关注。

收购沙芬电子烟后,火器旗下现已拥有ammo、沙芬、NOS三个电子烟品牌,面向主流、中高端等不同的消费者市场。作为国内拥有最多细分独立品牌的电子烟公司,火器凭借稳定可靠的品质、优秀的调香工艺,在2020年第二季度烟弹月销量跃居行业第二,为成年电子烟消费者带来了非凡体验。

目前,火器旗下三款产品齐发力,面向全国区域启动了新一轮的代理招商和专营店招募计划,诚邀合作伙伴,共谋新发展。

2020年7月起,火器加大了线下门店“天使守护计划”的执行力度,从政策宣贯、人员培训到不定期抽查,全方位贯彻执行国家《关于禁止向未成年人出售电子烟的通告》及《关于进一步保护未成年人免受电子烟侵害的通告》的规定,为未成年人健康成长保驾护航,维护行业良好形象和健康发展。

火器

2020年7月30日

文章来源:电子烟,如若转载,请注明出处:http://www.hhdye.com/4087.html

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