JVE非我电子烟新品光彩系列评测

今天分享的非我新品光彩系列的试用体验,因为还没正式出售,我拿到的烟杆也只是工程内测版,另外还包括两颗灌装的新口味烟弹,以及3盒大货版的其他口味烟弹。我这次重点和大家说说光彩烟杆和两颗新品烟弹的感受。
 
 
品牌信息
 
2019年11月,JVE非我电子雾化器产品问世,2020年,完成1亿元融资。
 
JVE非我作为集团孵化项目,在产品研发、生产、渠道销售和资本扩展等环节资源已与深圳市国科瑞芯科技有限公司、深圳市华加生物科技有限公司、四川金时科技股份有限公司建立战略合作伙伴关系。
 
创始团队成员由美的集团高管、4A公司广告人、电子雾化器专家、互联网头部产品经理等组成。作为电子雾化器用户,以消费者视角服务消费者。
 
JVE非我之前曾推出JVE非我炫彩系列、莫属系列、特雾系列。而此次试用的光彩系列,则是JVE非我新推出的入门级电子烟产品。
 
 
产品规格
 
下面是JVE非我官方和我个人实测的产品数据:
 
 
烟杆
 
因为工程版没有包装,这次就不涉及包装部分了。JVE非我光彩系列烟杆外观非常漂亮,整体采用航空铝材质,但相比于其他材质航空铝材质,上手很有分量,更显质感和品质。至于为什么会重一些,我觉得和电池容量增加有关,后面我再具体说明。
 
杆身表面采用多次阳极氧化工艺和CNC切边工艺,底部刻有精雕的JVE非我LOGO,搭配细腻的磨砂质感,使得整体颜色在厚重中透着一点淡雅,上手手感更好,也更具耐磨性。
 
 
烟杆底部是环形呼吸灯,烟弹插入和充电时,呼吸灯都会有相应的闪烁提示。从优化用户体验的角度讲,JVE非我光彩新品将呼吸灯调整至雾化杆底部,可以避免使用时手部遮挡呼吸灯的问题。
 


 
烟杆两侧有两条贯彻整个机身的细小切面,切面摸上去光滑,与机身连接处也极为平润,没有割手的感觉。在光线的照射下,还会反射出暗金色的光,足以证明工艺精细。这是因为光彩烟杆采用了当下领先的CNC切割工艺。CNC全称CNC Cutting Machine,直译是数控等离子、火焰切割机,CNC起初常常被用于切割钻石,CNC工艺可以把钻石切出多个面,多棱角多切面会使得钻石在光的照射下折射出非常绚烂。后来,CNC工艺也被用于手机等数码产品的屏幕切割。JVE非我便是将CNC工艺应用到电子烟上,或许这便是非我光彩名字的由来?
 
 
除此之外,光彩系列在大部分人可能会忽略的充电口周围采用了双重注塑工艺,使其更加耐磨,提高了使用寿命。
 
 
试用体验
 
 
非我光彩系列目前推出了4款颜色,我拿到的是星空灰色,个人非常喜欢这个颜色,很显档次,有商务范儿,还有点神秘感。
 
 
我用了一周时间,使用上最大的体会是续航肉眼可见的提升。通常电子烟电池都在350mAh的容量,这主要是受限于电子烟内部的空间大小。而光彩通过空间优化,在相同的空间内,将电池容量提升至450mAh,提升将近30%,我测试时,基本可以做到2天一充电。
 
 
除此以外,光彩系列还优化了芯片控制单元,使得在低功率输出时仍能保持烟弹口感的稳定和爆发性,因此即使电池近乎耗尽,口感几乎没有明显的变化。
 
 
不仅如此,光彩还优化了充电速度,搭配了快充控制单元,通常450mAh需要1小时左右才能充满,光彩可以做到35分钟,近乎缩减了一半的充电时间。
 
在大容量电池、低压输出芯片以及快充的合力下,光彩系列将用户头疼的续航问题解决了。这是我认为该产品最大的特点。
 
烟弹
 
光彩系列大货的烟弹包装如下,和之前的炫彩系列通用,都是一盒3颗,单独胶囊封装的。
 


 
烟弹容量为1.8ml,实测大概一颗烟弹能够吸350口左右。尼古丁盐的浓度3%-5%之间。烟弹上下各有两个硅胶套,避免运输的过程中漏油。烟弹正面印有口味和型号标识。
 
 
烟弹与烟杆的连接为磁吸方式,使用时非常方便。不过烟杆为了美观并非对称设计,所以烟弹不能正反盲插,好在烟弹的正反面区别较大,用户还是很容易分辨的。
 

 
JVE非我目前有19款口味的烟弹,我重点分享一下两个新口味,莓果沙冰和青苹果。
 
 
莓果沙冰:果味和凉度恰到好处,虽然击喉感很强烈,但凉意很快将喉咙的躁动安抚下来。取而代之的是,莓果的香甜。而这样的凉度又不至于盖过莓果的香气,让体验层次分明,气味绵远悠长。同时,莓果有一股特有的酸甜气味,让我这种不太喜欢甜味的用户对这样的水果口味的烟油却没有丝毫抗拒。绝对是一种久抽不腻的口味,很有作为长期口粮的潜质。作为一种水果口味的烟弹并不容易。
 
青苹果:青苹果的口味把青和苹果两个特点都做的很到位。苹果的味道是非常有识别度的,只是刚放到嘴里,一缕缕淡淡的苹果味就钻到鼻孔和口腔里了。轻轻一吸,马上就发现这是那种还未成熟的,略带青涩的苹果——甜中还有着那一点点的酸味。和莓果沙冰相比,青苹果的凉度要小很多,只是为了稍稍中和尼古丁的击喉感,当你刚刚要体会那种凉意时,瞬间又被苹果的香气遮盖了。
 
 
总结
 
光彩系列是JVE非我新推出的新一代入门机器,非我的朋友告诉我,这款机器是极具性价比的一款,不过当我问起究竟准备多少价格零售时,她一脸神秘的说——敬请期待吧,总之,是能突破想象的。
 
虽然除续航外,光彩系列在其他方面并没有太多惊艳,但从我个人对这款机器的性能体会上来讲,性能几乎和市面上250-300元的产品相当。既然光彩系列定位为性价比奇高的入门款,难道价格要在100多元?
 
最近发布的几款新机器,虽然大都为入门款,但是不仅产品和性能成熟稳定,价格也有走低的趋势。我想厂家不谋而合的做出这样判断依据有二。第一,中国电子烟市场仍然处于教育和初级阶段,对于蓝海市场,拉新是有效的增长方式。对于未接触电子烟的用户来讲,价格绝对是最为关键的因素。第二,在经历了去年行业百花齐放和线上禁售等监管措施后,电子烟市场格局趋于稳定,新品牌和新产品要想突破,需要有充足的理由和足够的诱惑以及非常低的门槛,吸引其他品牌的用户尝试自家的产品。
 
若真如此,可能未来两年电子烟的价格可能会持续走低,从目前300元左右的均价降至200元。很明显,JVE非我的光彩系列就是首批看中这个机会和方式的先启。
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